Sep 24, 2020
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Bobby Bones Extends His Reign At Country Radio And Beyond

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Bobby Bones has built his empire from the floor up and this year the radio and TV personality is. [+] TAYLOR KELLY Bobby Bones has built his empire from the floor up and this year the radio and TV personality is seeing the fruits of his labor firsthand with a No

 

1 morning show an Academy of Country Music Award and an upcoming television series. The 2020 ACM Award-winning National On-Air Personality of the Year Bones and his team at iHeart Radio s The Bobby Bones Show have garnered the coveted trophy for the fourth time. The No. 1 country morning show inside the nation The Bobby Bones Show has grown into over 160 markets with 170 weekday affiliates and is also available inside the U

 

K. and Canada. We’ve listeners all over the realm Bones tells me. The growth has been amazing. I ve never taken it without any consideration and hopefully in a year I can still say an analogous thing. We ve been lucky to find a group of people who listen and trust us every morning and I m super happy with a purpose to still do my job every day

 

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By Derek Scancarelli In keeping with Nielsen Audio the radio show ranks No. 1 in 19 major U. S. markets while The Bobby Bones Show Podcast is up by 25% in listenership this year according to Megaphone. com. It s a significant feat for Bones who transitioned into the rustic genre eight years ago after working inside the pop world where he built his syndication company along with his own money and practically broke even

 

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He started calling the local radio station in Arkansas when he was 12 hoping his determination would land him a job. It s always been the goal with a purpose to pay the mortgage and go shopping by doing something I love he says. When he first moved to Nashville in 2013 Bones radio show wasn t immediately embraced by the rustic community

 

The Bobby Bones Show took over the slot of beloved DJ Gerry House and although Bones was ready for the challenge it took several years to achieve the honour of Music City. MORE FROM FORBES
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By Brittany Hodak We were all a bit more progressive at the time and now we re hopefully the ones that folks look to and want to emulate Bones says

 

We re all diehard country music fans. I ve been lucky enough to put together a terrific team and we’ve great listeners and now the show is truly thriving … To be recognized by the ACMs they were the 1st to offer us an award in country music. After we came to town we were considered the crazy outlaw show

 

Everyone was kind of scared to move at the show. Now we ve created the template for country radio. With over 10 million weekly listeners Bones takes his audience into his world every morning. Inside the era of Covid-19 his familiar voice has provided escape and hope to these going through a tough time

 

Because of money raised by listeners a home was in-built partnership with Homes For Heroes for a member of the army who had been injured inside the line of duty. Bones gives back on his own in addition frequently asking those struggling to share their Venmo name on social media so he can personally assist them financially and asks listeners to help out any way they can

 

It s always been a concern for the show to offer back Bones who helped champion the #PimpinJoy movement where proceeds from the clothing line go to these in need says. By way of Covid-19 it s harder for charities and nonprofits to make money at present to keep going. My audience has trusted us and we ve been able to maintain what we feel fulfills us at the show and that s really giving back up to possible

 

[We re] definitely creating a difference in folks lives. Our listeners accomplish that much. MORE FROM FORBES
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By Annie Reuter At first of the pandemic Bones worked from his bedroom. Now he s back inside the studio with limited guests

 

He takes a Covid test three times per week for the security of his team and previous to traveling weekends while filming his upcoming 2021 television series Breaking Bobby Bones on National Geographic. Each of the 16 episodes has Bones traveling to a new destination around the country to find people with unique jobs skills and hobbies

 

He then is challenged to conquer their trade such as everything from whitewater kayaking to protecting a flock of sheep at night from wolves and bears. He compares the show to Anthony Bourdain meets Dirty Jobs meets Jackass. The show s really about people who have stories like mine. Hopefully I don t get physically broken he says

 

A Renaissance man himself when he s not traveling for his upcoming television series or on-air as part of The Bobby Bones Show Bones is juggling several other passions. He has created an online game show penned two NY Times #1 best-selling books serves as an official American Idol in-house mentor and won Season 27 of Dancing With the Stars

 

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By Annie Reuter Nobody expected me to win a dance show. That seemed trivial for someone who s never danced before he says

 

When Vegas put out the percentages I was in last place and I was getting slammed because [people were saying] is he even famous? [Winning] that was pretty cool to me not by way of the dancing but by way of the Hey no one expects you to do well. Bones thrives on being the underdog and his five-year plan remains ambitious

 

He wants his own late night or daytime talk show and he s still toying with the belief of becoming governor of Arkansas. He says he s already shared a lot of his life with the public that he s not worried in regards to the scrutiny of a political career

 

There were some really intense conversations with people in that world. They need me to declare by November of next year since it s going to take a year of campaigning to run for the spot and I d have to stop everything here he says. At this point I just want to do what fulfills me and it could be that

 

As he reflects on his career thus far Bones credits his success to his work ethic and letting others know what his goals are. He encourages others to do the same. The most important has been labor and despite the fact that it doesn t happen for me the 1st or 13th time anytime that it doesn t work I learn something new and at last patch all that together in creating my own path he says

 

If you let people know what your goals are they could actually help you. Most folk love helping folks so if you just let people know your goals and you figure hard at them you get to do them a lot faster he continues. That s what I want to encourage people to do: You should let people know

 

Such a lot of instances in life that s been a huge factor for me — just telling people I want to do this. Sometimes they could t make it happen right then but it s always been something that has come again around

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